Behind the Strategy
Meet Chelsey
Chelsey is a strategic marketing leader with a background in multimedia journalism and a track record of delivering campaigns that perform. With experience spanning social media, content strategy, and brand development, she blends storytelling with data-driven execution to drive results.
She’s led cross-channel campaigns, rebrands, and digital initiatives for public agencies, national retailers, and mission-driven brands—bringing clarity, creativity, and momentum to every project.
Where I Drive Impact
Social Media
I build and lead social strategies that reflect a brand’s voice and values. My approach spans content creation, campaign development, influencer alignment, and community management—with a clear focus on growth and engagement.
Digital Strategy
I oversee web experiences that balance brand storytelling with seamless UX. From site audits to launches, I align content, structure, and strategy for high-impact digital platforms.
Paid Media
From media planning to creative execution, I manage paid campaigns across social and search. I focus on efficiency, full-funnel impact, and ROI—always optimizing based on performance.
Video Production & Editing
I bring stories to life through video—from concept to cut. I lead scripting, shoot planning, and post-production to deliver branded content that connects, educates, and inspires across digital platforms.
My Philosophy
Marketing isn’t just about pushing content—it’s about creating momentum.
10+
Years of
Marketing
Strategy
261
Campaigns
Launched &
Optimized
1K+
Creative
Assets
Produced
FEATURED CAMPAIGN
A fully integrated campaign developed to drive transit ridership and brand affinity during a citywide cultural celebration. As the lead strategist and marketing partner, I oversaw every phase — from concept and content to launch and impact — blending digital storytelling with community-driven visuals.